Friday, August 3, 2018

Luke Wilson and Janice McNair Talk about the Growth Mindset

Last week, CallFire’s CRO kicked off his series of mentorship talks with a group of Mission of Hope Haiti interns. This week, Luke Wilson returned with our Vice President of Finance, Janice McNair to teach the young leaders about growth versus fixed mindset. After talking about the basic concept, they gave personal examples about facing challenges and finding balance.

Friday, July 27, 2018

Luke Wilson, CallFire's CRO, Mentors Tomorrow's Leaders

Giving back to the community is a fundamental part of CallFire's DNA. Luke Wilson, CallFire's CRO, is getting in the spirit by mentoring local youth leaders in the Mission of Hope Haiti internship program. The interns enter the program to help improve lives in Haiti, and also to help develop themselves. Luke will be giving a series of mentorship talks to the group and we’ll be covering them in our blog here!

Thursday, July 26, 2018

SMS Marketing Best Practices: How to Get Results the Right Way

SMS might seem like a straightforward marketing channel. But blasting your audience with the wrong text messages can produce massive unsubscribe rates. And not messaging your contacts enough can curb your results.

Like any successful marketing campaign, SMS marketing is strategic. It needs to be thoughtful, well-executed and provide value to today’s savvy consumers to stand out in the barrage of messages they receive daily.

SMS Marketing Best Practices - Restaurant Example

Friday, July 13, 2018

CallFire’s Austin Outpost Moves to a Bigger Office

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In advance of the 4th of July holiday, CallFire’s Austin outpost had an exciting new beginning in a big new location!

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The team celebrated with ribbon cutting ceremony, a mariachi band, and cheery balloons place throughout the new space.

Wednesday, June 27, 2018

Understanding Blockchain and the Telecom Industry

What exactly is blockchain? Maybe you’ve heard of blockchain, but you probably still have many questions! What is it? What does it do? How does blockchain connect with the telecom industry?

Wednesday, June 13, 2018

Getting the Most Out of Your Text Marketing Campaigns

It’s becoming easier and easier to advertise products through email, social media, and texting, but this also means that markets are more competitive than ever when it comes to maintaining subscribers and getting your message out there. Automated text messages are a great way to reach your audience and to drive sales through the roof. More personalized than TV and radio advertisements, mass texting is a great way to communicate directly with your customers.

Tuesday, June 5, 2018

CallFire Employees Paw-ty with Dogs from Wags & Walks!

CallFire is one of the dog-friendliest offices you’ll find in Silicon Beach. This June we upped the ante with an entire afternoon devoted to our favorite four-legged friends. CallFire hosted Wags & Walks, a rapidly growing dog rescue organization in Los Angeles, with a special celebration in its Santa Monica office.

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Thursday, May 31, 2018

Situation Teams with CallFire to Promote MEAN GIRLS at BroadwayCon

Thanks to the marketing mavens at Situation, MEAN GIRLS had a memorable engagement at BroadwayCon this year. To raise awareness for the fetch new musical, Situation used CallFire to power a clever phone marketing campaign.

Friday, May 25, 2018

CallFire Puts on Red Noses to Help End Child Poverty

At CallFire we don’t clown around, except when it’s for a good cause! Red Nose Day is a yearly event that raises awareness and funds to help combat childhood poverty. It’s also a fun and funny way to show you care! This year CallFire enthusiastically participated, purchasing red noses in support of the charity and we certainly wore our red noses with pride.

Our Austin, TX office got the day rolling with unique ways to rock their noses.

The Santa Monica, CA office was ready to join in the fun too!

Wednesday, May 9, 2018

How to Use Text and Voice Outreach to Boost Your Political Campaign

Automated text and voice messages can turbocharge your political campaign communications. With election season fast approaching, now is the perfect time to make sure your outreach game is on point. Here are a few strategies to make sure you are headed for a win:

Get Subscribers Using an SMS Keyword Campaign and Notifications

Use Keyword contests and promotions to get constituents and voters to opt-in to your list. With your list you can use mass text messaging to connect to your voters and volunteers for any number of reasons:

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